Delivering a passion for culinary excellence. Creating elevated experiences that inspire and engage. Serving customers with high-impact, personalized interactions.
These are all part of Aramark’s mission to remain a first-class hospitality provider.
To further that mission, Workplace Experience Group has created a new curated brand that is tailored to focus solely on the hospitality needs of people in the military and government communities.
“I'm happy to announce our ecosystem continues to strategically evolve—developing creative hospitality solutions that help attract, engage, retain, and expand our government and defense communities,” said Gary Crompton, President and CEO, Workplace Experience Group.
Salute Hospitality is a US-based company dedicated to serving the communities that serve—with a promise to generate customized experiences and create spaces to fuel people and their futures.
Salute Hospitality was announced in November 2023 to coincide with both Veterans Day and Military Family Appreciation Month.
“We are honored to be able to serve those who serve our country,” said Joe Damico, Vice President, Salute Hospitality. “From every military member or government employee to retired veterans and their families, we create elevated and engaging experiences through a commitment to culinary and hospitality excellence, the knowledge gained from years serving this community, and the world-class training and opportunities we provide to every team member.”
Members of the military often work as part of the Salute Hospitality team at client locations, including 13 US Air Force bases across the country (photos at top and right).
Customers at those locations have begun to see a visual transformation into the Salute Hospitality experience with updated branding materials that celebrate the military community while providing appetizing, tasty, and on-trend menu options with first-class service.
Especially important to active-duty military members, healthier options include choices from Aramark’s Eat Well suite of nutritionally balanced menu offerings.
Training That Rises Above
“With our focus on providing nutritious and delicious food, we make sure every associate working in our kitchen receives back-of-the-house instruction on cooking methods, recipe compliance, safety, and more,” said Damico. “If our team members in the military get deployed, they can help provide that same service to their fellow soldiers. They’ll also gain experience to take with them after they leave the military.”
In fact, Aramark actively engages with the military community through career opportunities, external partnerships such as Hiring Our Heroes, and the Aramark employee resource group, Salute. Read more about Aramark’s efforts to hire, engage, and celebrate veterans and military families.
Many of Salute Hospitality’s chefs and operational leaders have themselves served in various branches of the US military or are military family members.
All Salute Hospitality team members who engage with guests front-of-the-house go through Salute Hospitality’s RISE Above training curriculum.
Tailored to guests in the military and government communities, RISE Above empowers team members to make decisions to ensure their customers have great experiences.
