The Union of European Football Associations (UEFA) recently wrapped the 2024 European Football Championships, a month-long series of matches held at five stadiums across Germany.
As the country’s leading sports and event catering company, Aramark Germany served more than 1.2 million fans, media, and other guests at venues in Berlin, Hamburg, Düsseldorf, Cologne, and Stuttgart.
“The outstanding performance of our team played a key role in our success,” said Arnd Rune Thomas, CEO, Aramark Germany. “Every team member, from the managers to the employees in the kiosks, worked with full commitment and dedication to offer fans an unforgettable experience.”
Enhancing the Fan Experience
During each match held at the stadiums from June 14 to July 14, a team of approximately 800 Aramark Germany employees served top quality food and beverages combined with first-class service to delight the fans who traveled from across Europe and the world to cheer their favorite teams.
Fans dined on regional specialties, such as fish sandwiches, potato pancakes, cheese spaetzle, and nearly half a million classic bratwurst. A vegan version of bratwurst was also offered. In all, more than 316,000 gallons of beer and soft drinks were consumed.
The Aramark Germany team also served about 68,000 meals for UEFA EURO 2024™ volunteers, along with tens of thousands of guests in the media cafés.
“We look back with pride on the successful realization of this major event and are motivated to continue setting standards at the biggest sporting and cultural events in the future,” added Thomas. “With a clear focus on quality, innovation and fan experience, Aramark will continue to strengthen and expand its leading position.”
