Wells Fargo Center, Aramark Sports + Entertainment, and Starr Restaurants reveal more details for new restaurant on the arena’s brand new Club Level
Adrian to feature a full menu including raw bar items, sandwiches, main courses, and a variety of steak options
The upscale tavern restaurant to replace The Grille and will debut this fall as part of the brand-new Club Level at Wells Fargo Center
For renderings, logo and photos from Adrian, click here
Philadelphia, PA (July 25, 2022) — Wells Fargo Center, Aramark Sports + Entertainment, and Starr Restaurants, led by entrepreneur and James Beard award-winning restaurateur Stephen Starr, today revealed more details about the new Club Level restaurant set to debut at Wells Fargo Center this fall, which will be named Adrian.
Adrian, which will replace The Grille at the arena, will serve a full menu of American-style cuisine to highlight the unique in-venue dining experience. Diners can start with soups, salads, and appetizers including crab cakes and French onion soup. Offering a variety of perfectly charred steaks, chops, sandwiches, burgers and incredibly satisfying sides, the menu at Adrian will provide comforting dishes that one would expect from their favorite neighborhood tavern – only better. For those who crave something other than meat, the menu includes an expansive selection of vegetarian and seafood options including raw bar, Scottish salmon, whole roasted celery root, and whole branzino. And, as any good meal should end with sweets, sundaes, and cakes will be served. Adrian aims to provide fans with their favorite foods while they watch their favorite teams.
“Every inch of the new Wells Fargo Center is designed to be world-class, and we’re incredibly proud to be the first venue in the world to offer a Starr Restaurant experience to our guests,” said Valerie Camillo, President of Wells Fargo Center. “As we’ve transformed the arena, we’ve focused on making every part of the venue top-of-the-line, but we’ve also made sure that every part of the new Wells Fargo Center represents the great city of Philadelphia and its incredible history. Adrian is a perfect example of that – it will be a world-class restaurant with an unmistakable Philly feel.”
Designed by Rockwell Group, the restaurant’s design will embrace the history of Philadelphia’s sports teams with traditional accents and lighting reminiscent of an upscale tavern. With floor-to-ceiling windows overlooking the iconic Philadelphia skyline, the dining space will seat approximately 300 fans.
“An intimate interpretation of a classic urban tavern, Adrian offers a warm and inviting experience at Wells Fargo Center," said Matthew Winter, Studio Leader, Rockwell Group. "We conceived a palette of richly textured materials, such as dark walnut, brass, and silk in an approachable yet sumptuous environment adorned with red diamond-tufted Hollywood banquettes, wine-colored fringe table lamps, and other nuanced architectural gestures."
“Through our culinary and strategic collaboration with Starr Restaurants, and with the leadership and vision of Rockwell Group and Wells Fargo Center, we are thrilled to see this exciting new restaurant come to life,” said Alison Birdwell, President and CEO of Aramark Sports + Entertainment. “Adrian is poised to deliver an elevated game-day dining experience, all in a unique atmosphere that pays homage to the city of Philadelphia and its iconic sports history.”
The restaurant is part of the $350 million Transformation of Wells Fargo Center and will debut as part of the brand-new Club Level this fall. The new Club Level, which will become Philadelphia’s premiere sports and entertainment experience, will honor Philadelphia’s rich sports and entertainment past while also showcasing the latest in entertainment and service technologies. Highlights of the Club Level include a Premium Seating Entrance & Lobby, new seating options and open-floor layout, exclusive retail, and themed whiskey and tequila bars.
Wells Fargo Center is essentially a new facility, and the Transformation project is one of the most significant arena projects anywhere in the world. Everything in the arena is being completely re-imagined, and as the full Transformation of the arena’s interior concludes this summer, the building’s exterior will also be completely transformed next summer. The new Wells Fargo Center is a direct, private investment in the Stadium District and an anchor for the broader revitalization of South Philadelphia, including plans to revitalize FDR Park, invest in local roads and infrastructure, and redevelop underutilized areas.
Comcast Spectacor is leading the way in developing the Stadium District into a world-class sports and entertainment district. Spectacor led the development of Xfinity Live and is actively working to build a new, mid-sized, mixed-use venue and plaza adjacent to Wells Fargo Center.
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About Aramark Sports + Entertainment Aramark Sports + Entertainment serves more than 150 award-winning food and beverage, retail, and facility service programs in premier stadiums, arenas, convention centers, cultural attractions, performance venues, and unique entertainment destinations across North America. The company has received accolades for industry innovations including autonomous markets, dining concepts powered by artificial intelligence, and high-profile events like NBA All-Star 2022 and MLB at Field of Dreams. In 2021, Aramark entered into a strategic collaboration with the Philadelphia-based Starr Restaurant Organization, led by entrepreneur and James Beard Award-winning restaurateur, Stephen Starr, which will bring the renowned culinary visionary’s highly sought-after concepts to clients throughout Aramark Sports + Entertainment’s portfolio. Aramark ranked No. 1 In the Diversified Outsourcing Services Category on FORTUNE’s 2022 List of ‘World’s Most Admired Companies’ and has been named to DiversityInc’s “Top 50 Companies for Diversity” list, the Forbes list of “America’s Best Employers for Diversity,” the HRC’s “Best Places to Work for LGBTQ Equality” and scored 100% on the Disability Equality Index. Learn more at www.aramark.com and connect with us on Twitter and LinkedIn.
About Starr Restaurants Founded in 1995 by Stephen Starr, Philadelphia‐based Starr Restaurants is one of the largest multi‐concept restaurant groups in the country. STARR continues to lead the pack in merging culinary artistry with cutting edge design; so much so that in 2017 Stephen Starr was bestowed with the “Outstanding Restaurateur” award by the James Beard Foundation.
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Contacts:
Sheena Weinstein
215-238-3919
weinstein-sheena@aramark.com
